Marketing Executive

Marketing Executive

About the Role

We are seeking a proactive and energetic Marketing Executive to support our marketing and business development initiatives. This role is ideal for someone who thrives in a dynamic environment and enjoys engaging directly with educational institutions and students.

Location: Kochi Work Mode: Onsite

Key Responsibilities

• Visit colleges, universities, and educational institutions to promote the organization’s programs and services.
• Identify and establish relationships with colleges, institutions, student communities, and other relevant stakeholders.
• Coordinate and conduct seminars, workshops, career awareness sessions, and promotional activities.
• Generate and maintain leads through college visits, events, seminars, referrals, and other marketing activities.
• Follow up with leads and coordinate with the admissions/business development team for further conversion.
• Explore new institutions and opportunities for conducting promotional activities.
• Support offline marketing campaigns, events, exhibitions, and other promotional initiatives.
• Maintain records of visits, leads generated, seminars conducted, and follow-up activities.
• Gather market feedback and share relevant insights with the management team.
• Contribute to improving brand visibility and awareness among students and educational institutions.
• Achieve assigned marketing and lead-generation targets.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• Good communication and interpersonal skills.
• Comfortable with travelling and visiting colleges and institutions.
• Ability to conduct presentations and interact with students and institutional representatives.
• Good networking, follow-up, and relationship-building skills.
• Ability to work independently and as part of a team.
• Previous experience in education marketing, field marketing, business development, or a related role is an advantage.

Key Skills

• Field Marketing
• Lead Generation
• College and Institutional Outreach
• Seminar and Event Coordination
• Presentation Skills
• Communication